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Local to Global Environmental Conservation

World Wildlife Fund
Posting Access:
All Members , Moderated
"World Wide Fund for Nature" everywhere except USA it is still "World Wildlife Fund" or WWF.
Behind the Name:
Back in 1961 when it was founded, WWF stood for the "World Wildlife Fund". However, as the organization grew over the 70s and into the 80s, WWF began to expand its work to conserve the environment as a whole (reflecting the interdependence of all living things), rather than focusing on selected species in isolation. So although we continued to use our well-known initials, our legal name became "World Wide Fund For Nature" (except in North America where the old name was retained).

More and more, however, to avoid confusion and mixed messages across borders and languages, WWF is known as simply "WWF, the global conservation organization."

In almost 5 decades, WWF (formerly known as the World Wildlife Fund) has become one of the world's largest and most respected independent conservation organizations.
With almost 5 million supporters distributed throughout 5 continents, WWF has offices in over 90 countries and can safely claim to have played a major role in the evolution of the international conservation movement.

Since 1985, WWF has invested over US$1 billion in more than 12,000 projects .

All these projects and activities play a part in the campaign to stop the accelerating degradation of Earth's natural environment, and to help its human inhabitants live in greater harmony with nature.

This section explains how the organization grew from being a small group of committed wildlife enthusiasts into a global network, supported by people from all walks of life, who, like WWF, care about the welfare of our planet.

Where We Help:
Everywhere, no place is out of reach.

Information and membership sign up is located on the WWF website home page.
Information for direct contact with the WWF offices and donations are on the website page. The link is provided.